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Inside Out: LinkedIn by the numbers

What is LinkedIn?

LinkedIn is the world’s largest B2B social network site. Since it started in May 2003 as an online resume aggregator,  it has grown to being one of the most actively used and updated social channels on the planet, supplying relevant business content to its users and allowing people to connect and build their business networks.

LinkedIn connects people to over 260 million affluent, ambitious and influential professionals. Built upon trusted connections and relationships, LinkedIn has established the world’s largest and most powerful community of professionals, with members from over 200 countries and over 170 industries.

The Numbers:

Number of monthly unique visitors: 184 million

The number  of users that check the platform on a daily basis: 120 million

Percentage of LinkedIn users that visit the site via a mobile device:  38 per cent

The number of languages the site is available on: 20

Number of conversations occurring every minute through LinkedIn Groups: 200 per minute.

Average number of groups each LinkedIn user joins: 7.

The number of countries the represented on the social site: 200

Number of products or services showcased on LinkedIn company pages:1.2 million

Number of Groups operating on LinkedIn: Over 2 million

Number of groups added every week: 8,000 groups.

Number of people joining LinkedIn every second: 2 people every second.

Number of endorsements made to date: over 1 billion

In short if you’re not already on LinkedIn you need to be!  www.linkedin.com

ABOUT US

Stephen Duggan is the Chief Engagement Officer at the SocialTonik. The Company help’s businesses across the globe to create, connect and engage with their communities by creating on-line social experiences that integrate business intelligence, social networks & mobile technologies. Our mission is to provide interactive solutions to assist organisation’s to optimise their on-line presence and to drive this medium to its fullest potential by developing tailor-made on-line strategies for our clients to ensure their objectives and outcomes are achieved.

www.socialtonik.com

www.socialmediaengagement.com.au

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